Pakistan is the melting pot for the three world religions - Islam, Hinduism and Buddhism.

Pakistan is a country of majestic landscapes, unique cultural traditions and extremely hospitable people. It is also the site of the formation of the most ancient civilizations of the continent, challenging the leadership of Egypt and Mesopotamia. At least in the second millennium BC, the famous Harappa culture was formed here, by the 9th century BC, the Vedic traditions of Indo-country dominated this territory, and by the time of Alexander the Great's conquest, the Indus valley principalities already had a complex and rich culture that had noticeable influence on the formation of all mankind. In subsequent centuries, the territory of modern Pakistan was subjected to successive invasions of Persians, Greeks, Scythians, Arabs, Mongols, Afghans and Turks. The Mughal (Mogol) Empire flourished on this land in the 16th-17th centuries and left behind many magnificent architectural monuments, but as early as the 18th century, Great Britain established control over the entire region. And only the collapse of British India in 1947 led to the formation of an independent Pakistan in its modern borders.

Pakistan has a huge tourism potential due to its diverse and well-preserved culture: from the 'Do Darya' in Karachi and Gwadar Port in Balochistan to the Badshahi Mosque in Lahore and beautiful valleys of the north like Hunza and Sust. Every part of Pakistan has its own culture and language which makes it even more interesting for tourists from around the world.
Pakistan is endowed with a rich and diverse flora and fauna. High Himalayas, Karakoram and the Hindukush ranges with their alpine meadows and permanent snow line, coniferous forests on the mountain slopes, the vast Indus plain, merging into the great desert, coastline and wetlands, all offer a remarkably rich variety of vegetation and wildlife, including fauna.

From the mighty stretches of the Karakoram in the North to the vast alluvial delta of the Indus River in the South, Pakistan remains a land of amazing adventure and nature. Trekking, mountaineering, white water rafting, wild boar hunting, desert jeep safaris, camel and yak safaris, trout fishing and bird watching, are a few activities, which attract lovers of adventure and nature to Pakistan.

Pakistan is home to several mountain peaks over 7,000 meters high, which attract winter sports enthusiasts, adventurers and climbers from around the world, especially K2.

The government is making ongoing efforts to promote tourism in Pakistan. Currently, 4.6 million people are associated with travel and tourism industry which are expected to grow by 3 percent annually. If revolutionary reforms, as required are made in the tourism sector, all associated sectors of economy will observe growth and will provide significant support to the national economy. According to Pakistan Tourism Development Corporation, 1.8 million tourists out of whom 70 percent were foreigners have visited different tourist sites in 2017 which is 70 percent more than in 2016.

The country's policymakers announced the decision to carry out revolutionary reforms in this sector. According to their forecasts, by 2027 tourism sector will contribute up to $ 36 billion to the country's GDP.

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